Strategic Marketing and Public Relations for Life Sciences and Medical Device Industries


GeneCom Group is a biomedical marketing and public relations consulting firm focused on helping clients build strong brands and make profitable decisions. We believe a sound plan, real market expertise and proven implementation processes are key factors in building communication successes. With more than 60 years of combined experience among our consultants in the life science, clinical diagnostics, and medical device industries we have a unique set of analytical and practical skills to speed your success.


Outstanding service is at the heart of everything we do. We offer advice and support for each step of communications and for every commercial operations group within your company from short-term planning to long-term projects, from small and medium-sized businesses to large corporations. 


Our areas of expertise include:


Molecular and cell biology tools

·      Bioinformatics and software tools
·      Gene expression technologies
·      PCR applications
·      Automation and liquid-handling technologies
·      Gel electrophoresis
·      Genotyping
·      High-throughput assays
·      Next generation sequencing
·      Protein purification

·      Sanger sequencing
·      Translational and personalized medicine
·      Companion diagnostics
·      Molecular diagnostics
·      Molecular imaging and microscopy

Medical devices and instrumentation

·      Plastic and cosmetic surgery

·      Cardiovascular and electrophysiology

·      General surgery


Therapeutic areas

·      Cell

·      Autoimmune diseases

·      Cancer
·      Central nervous system (CNS) disorders
·      Inflammation
·      Cardiac disease

Product concept testing

·      Defining key product attributes
·      Target product profile (TPP) testing
·      Competitive market analysis
·      Product positioning
·      Opportunity valuation
·      Product and portfolio roadmapping

See for yourself


To gain a better understanding of what we do - and what we can do for you - look at some of our projects for past clients and employers.